American farm supplies retailer Rural King Supply is situated in Mattoon, Illinois. With 125 locations throughout Florida, Illinois, Indiana, Kentucky, Tennessee, and Ohio in the United States, Rural King offers a wide range of farm and home products, including workwear and boots, equine and pet supplies, live chickens and rabbits, hunting gear, firearms, and ammunition, lawn and garden supplies, sprinkler and irrigation parts, power tools, fencing, welding and pump supplies, riding mowers, and agricultural chemicals.
Kermit Speer and Keith Beaird established Rural King Supply in Mattoon on June 5th, 1960. In September 1976, a brand-new structure was finished and inaugurated. A new 210,000 square foot store, warehouse, and corporate headquarters were opened across the highway from the previous one in 1999. Catholic Charities received a donation of the former store and warehouse. The first time Rural King hit $1 billion in total sales was in December 2015.